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Pallet Displays – Perfect for Big Box Stores

The growing influence of club stores and Walmart has given rise to more use of the cardboard pallet display unit. Pallet displays are the largest cardboard display unit and its advantages are the amount of product it can carry and that it is viewable from all 4 sides.

While many stores use pallet display dump bins to create “bargain bins,” the pallet display adds a perception of value without the “bargain” image to move high volume product.

Centrum Pallet DisplayNote the large product logo in this display pictured at right. It captures attention well with contrasting colours. The product positioned above it is within easy reach for shoppers to grab, view and put in their basket. It showcases the primary packaging and makes it special rather than a commodity.

If you can negotiate the end aisle position in a high traffic aisle, you’re achieving some of the best In-Store advertising possible. Pallet displays are very effective. Combine them with free standing floor displays for greater saturation and sales volume.

Get in touch with us about Pallet display design and how we can enhance your POP display promotions.




 
 
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