pharmaceutical

09
OCT
2012
clamshell package

Packaging that Adds Value?

Value Added Packaging is the New Packaging To many industry people and consumers alike, packaging is branding. The packaging of a product improves aesthetics and generates more reassurance that the product inside it is of the highest standards and value. The packaging also must... Read More →
31
AUG
2012

POP Packaging Design – Stand Out and Give Direction

Are there any areas of POP display design that might give you an advantage over your competitors?  If you’ve been to the retail stores lately, you’ll probably notice the packaging is rather passive. Sure it looks nice and presents the brand well.  Is the purpose of instore... Read More →