It’s been some time now since we launched our survey on the best POP display features. Were there some surprises?
I think so. 85% of respondents felt that graphics were most important element in a retail POP display. That was followed closely by the visibility of the product itself at 75%. Next were the shape and contour of the display and size of the display at 51% and 40% respectively. Colour richness and the brand logo were next on the priority list.
Without looking at the results, what do you think the best aspects of a POP display are? Share your opinion. Take the survey yourself — Good, Get Started Now.