Retail

The retail industry is one of the fastest paced and personalized markets there is. Between the ever-evolving trends of fashion and the demands from consumers, retail display trends change frequently to keep up with the times. You can even tell when the weather outside is about to... Read More →

Why Point of Purchase Display Should be Your Priority in 2015 2015 is well underway but is your retail strategy looking just like 2014? There’s a cure for that: POP. Several studies have shown strong growth in profit and brand awareness by using POP display strategies. One thing... Read More →

9 Significant Trends in Consumer Retail Canada in 2015 It’s time to peer ahead into 2015 since we’re now right into it, and note the major retail trends that will define 2015. Retail gurus and prognosticators are pointing to a change in the retail customer experience in 2015.... Read More →

Improving in 2014 How was your marketing ROI in 2013? Are you expecting it to improve? If you were divided about how to spend your 2014 marketing budget, we might have some insight to help you. From reallocating funds to improving your retail promotional collateral to integrating... Read More →

Impulse shopping is a cornerstone of many retailing strategies, so much so, that retailing itself is being reshaped to capitalize on shoppers at the point of purchase. There’s 15 reasons why impulse shopping is a big trend in retailing. But what about the bigger picture? What’s... Read More →

We might be tired of all the post-mortem comments on the demise of US retailer Target in Canada, yet isn’t this a good opportunity to learn about the marketing, economic, and competitive challenges everyone in business faces? These same issues are likely confronting many... Read More →

Challenging Times for Retailers Here are the scary stats retailers don’t want to hear. Online sales are up and expected to rise, holiday sales crashed, store sales and profit margins are also down. It’s a challenge too many physical retail store owners are facing and few are... Read More →

If you do a lot of shopping, you’ve no doubt strolled past some examples of innovative retailing. Pop up retail is the most obvious, it’s especially prominent near the holiday season. And heavily themed gift, candy, and toy stores are learning to get interactive with customers.  ... Read More →

Creative POP Displays How much can designer’s imaginations dream up for point of purchase displays units? As display materials such as Coroflot (coroplast), corrugate, and paperboard improve in strength and as die cut machining and printing advances, display manufacturers can... Read More →

Low CAD $, Low Oil Price and a Growing US Economy The deepest, darkest part of winter might be getting you down, but here’s some news that’ll cheer you up. Ontario’s economy will roll along like the Niagara river in springtime. This is big. As I began writing... Read More →

Increase Your Point of Purchase Sales The latest research is surprising. Consumers are making purchase decisions in retail stores at an even higher rate than we thought previously. If you’re not doing POP, you’re cheating yourself a chance to seriously boost sales revenue. How do... Read More →