Copacking

6 Tips for Better Business to Consumer Packaging Consumers preference for online shopping is quickening and perhaps not enough retailers and manufacturers are still dealing with this new retail experience. From packaging, to branding and merchandising, the online environment is... Read More →

The rapid growth of ecommerce and business to consumer direct shipping is undergoing some bumpy transitions on its road to the mainstream. So far consumers have gotten quite a break with free or low costing shipping. But that’s changing and businesses will need to improve their... Read More →

Following on our post last week in Part 1, we delve further into how to improve your marketing budget’s performance. 2.  Creative Use of Technology. RockTenn talks about their specific experience using QR codes with high volume retailers and digital content producers.... Read More →

Shrink Wrapping – Cost Effective, Safe Transport Many years ago, I was working on a loading dock for a major hardware chain in Western Canada, waiting for truck shipments to come in from Ontario 2200+ miles away. Sometimes we couldn’t get the rear door of the container to open.... Read More →

Stockouts – An Insidious Threat to Your Bottom Line Retail product stockouts are said to occur about 8% of the time. Almost an insignificant occurrence yet what if only a few stockouts turn your customers off? Evidence suggests that retailers may not be managing their shelves... Read More →

Marketing is competitive and as processes and markets change, so does the power structure and ability to create value for customers. It looks as though contract packaging companies are coming of age and are able to provide manufacturers and brands with superior results in... Read More →

You’ve just received a huge, new permanent order for your products and you’re wondering how you’re going to get them packed and distributed on time on an ongoing basis. Bigger orders, more frequent small orders, shipped nationally — you’re now plunged into the realm of... Read More →

Looking for inspiration for your packaging challenges or discussions with industry leaders about the direction of the packaging industry in Canada or the US?  There are a variety of conferences taking place throughout the year here in Canada, and plenty more in the US. Whatever... Read More →

Will Your Choice Determine Your Sales Success? A good packaging company can make a substantial difference to the success of your product launch and your customer’s perception of your reliability as a supplier. They can boost sales and help generate the ROI you need.  They might... Read More →