Cardboard

27
AUG
2013

Advantages of Corrugate Packaging

The development of corrugate packaging materials over decades has been a wonderful thing for the packaging industry. Through the simple engineering of a glued paperboard substrate, a strong, durable, protective, and lightweight packaging is created. It’s so versatile they... Read More →
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13
AUG
2013

Windowed Packaging Adds Value

Good packaging sells. It’s as simple as that, yet not all manufacturers insist on packaging that’s unique and which really aids in selling. High visibility packaging comes in several varieties (clamshells, blister, shrink wrapped) and while it might cost a little more than... Read More →
06
AUG
2013

The Rise of Contract Packaging Companies

Marketing is competitive and as processes and markets change, so does the power structure and ability to create value for customers. It looks as though contract packaging companies are coming of age and are able to provide manufacturers and brands with superior results in... Read More →
14
JUN
2013

I Can’t Believe That’s Made from Cardboard!

Cardboard is an inspiring material. As you can see below, there’s no end to the items that can be made from it. There’s just something about cardboard that fires up people’s imagination. Wow, that’s a lot of hard work! Take a look at some of wacky, yet almost functional... Read More →
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05
JUN
2013

Ravenshoe Packaging Design Survey Update

Survey Says!…..   We continue to collect responses to our POP display design survey, so if you haven’t added your opinion, please complete the POP Display Survey now. The survey asks what viewers believe are the most important aspects of an effective POP display.... Read More →
29
MAY
2013

Demand for US Packaging Machinery Rises

New data from the PMMI Group shows strong growth in packaging machinery orders from US manufacturers. Shipments of U.S. packaging machinery grew 19 percent in 2011, reaching $7.7 billion. PMMI’s annual research also revealed that total exports of packaging machinery grew... Read More →
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17
MAY
2013

Advantages and Benefits of Corrugate Cardboard Displays

15 Best things about Cardboard POP Displays Out of all the options you have for displaying your products at retail, corrugate cardboard may have the most versatility, warmth in appearance, and practicality. It’s adaptability gives you plenty of opportunity to try different... Read More →
02
MAY
2013

Paper Based Packaging is the Right Way to Go

Paper – More Abundant, Less Expensive and Eco-Friendly Canada has plenty of oil to make plastic products, steel to make fixtures, however we have an abundance of forests and recycled paper waste to make paper-based packaging products.  The beauty of paper-based packaging... Read More →
09
APR
2013

Time to Save Money with Supply Chain Optimization

If you’ve run ad campaigns, done price discounts, redesigned your logos, and launched new sku’s and you still can’t get your profits where you need them, you’d be wise to zoom out and take a big picture view of your supply chain.  Just for a moment, let your mind open up to some... Read More →
02
APR
2013

Point of Purchase Strategy – Make Yours More Effective

What’s Your Point of Purchase Strategy? If your POP collateral is the end point of a push strategy and not the beginning of a conversion funnel, then you’ve got a problem. Point of purchase should possess its own strategy because POP is critical to sales today.  POP strategy is... Read More →
01
OCT
2012

Packaging Conferences in Canada

Looking for inspiration for your packaging challenges or discussions with industry leaders about the direction of the packaging industry in Canada or the US?  There are a variety of conferences taking place throughout the year here in Canada, and plenty more in the US. Whatever... Read More →